Best Caribbean Resorts (BCR) reports a booking surge for Sandals Club Level accommodations. Guests are choosing this category for its balance of adults-only, all-inclusive luxury and value as compared to butler service.


LOS ANGELES, CA, November 14, 2025 /24-7PressRelease/ -- Best Caribbean Resorts (BCR), a leading luxury travel agency specializing in Caribbean resorts, announced today a significant shift in booking trends, confirming that vacationers are increasingly moving away from the Sandals Luxury room level and selecting Sandals Resorts Club Level accommodations. This surge is attributed to enhanced, personalized services offered at multiple prices points that accommodate all budgets. The latest deals offer exceptional value, bridging the gap between standard luxury rooms and the more exclusive, pricier Butler Elite categories.

The Club Level experience, managed by the dedicated Club Sandals team, is emerging as the smart luxury choice for discerning travelers. Instead of opting for entry-level rooms, guests are investing slightly more to take advantage of the Club Level amenities.

"We are seeing a clear pattern where clients, especially those new to Sandals, are seeing the value of the Club Level," says Sarah Jenkins, Lead Caribbean Specialist at Best Caribbean Resorts (BCR). "It's not just about a better room; it's about a smoother, more personalized vacation starting from the moment they arrive. The services included offer peace of mind and access to experiences like room service, a private check-in, and preferred room locations, all without the premium price associated with the top-tier butler suites."

The core of the Club Level appeal lies in the enhanced guest services. Upon arrival, Sandals Club Level guests receive private check-in and are introduced to the Club Sandals Lounge, a private area accessible 24 hours a day with concierge assistance available daily. The service includes everything from arranging dinner reservations and spa treatments to booking island excursions. The lounge is also fully stocked, offering daily cocktail hours, premium spirits, and light snacks, turning the waiting experience into a relaxing part of the vacation.

Club Level vs. Butler Elite: What's the Key Difference?

While Club Level offers excellent concierge support, the difference between Club Level and the premium Butler Elite category is primarily in the scope and intimacy of the service. Club Level provides access to a dedicated Club team and lounge, meaning assistance is available when requested. In contrast, Butler Elite guests receive a personal, dedicated butler team (usually two to three butlers) assigned exclusively to their suite.

The Butler Elite category is designed for guests who desire personalization and a completely hands-off vacation experience. whereas Club Level is designed for those who want enhanced support and access to exclusive amenities.

Readers that need help choosing between the two or want to opt for a customized experience can visit https://bestcaribbeanresorts.com/sandals-resorts-travel-planning-services/ to book a free consultation.

Best Caribbean Resorts (BCR) notes that this trend reflects a post-pandemic demand for high-quality experiences. Travelers are prioritizing the ease of planning a complicated trip and personalized attention, which the Club Sandals program delivers reliably. By focusing on customer-centric services and maintaining accessible pricing, Sandals Resorts has successfully positioned the Club Level as the standard for a great all-inclusive Caribbean vacation.

Best Caribbean Resorts is a full-service luxury travel agency dedicated to crafting vacation experiences in premier destinations worldwide, with a specialized focus on the Caribbean and all-inclusive resorts. The business is committed to offering personalized planning and exceptional customer service. Rivage Travel & BCR ensure every client journey is easy, stress-free, and perfectly tailored to their desires.

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